Traditional Revenue Management is obsolete. The straightforward business of running reports, setting rates, and yielding inventory that may have worked five years ago will fall short in today's increasingly complex distribution landscape.
Travelers have an unprecedented level of access to information - and to each other - adding a multitude of dimensions to the already complex reality of what to sell to whom, when to sell it, and where.
This new marketing landscape calls for an innovative methodology that maximizes opportunities and minimizes risks. At Southwind Hotels and Resorts we embrace a growing discipline known as Demand Management. As Demand Managers we proactively engage with distribution channels and internal departments at every level, replacing the often isolated role of Revenue Manager with a cohesive single point of analysis and control for managing demand.
Southwind sees the big picture and works at the ground level with your team to achieve a streamlined effort to propel your business to market dominance.